Wednesday, June 15, 2011

Bianchi Teams Up with OC Gran Fondo

The alignment of Italian bicycle companies with gran fondo events in the U.S. continues. First it was Colnago with Gran Fondo USA, then Pinarello with Gran Fondo NY, and now Bianchi with the OC Gran Fondo. This announcement from Bianchi:

Bianchi has teamed up with OC Gran Fondo as the presenting sponsor of the OC Gran Fondo, to be held October 8, 2011. “We have grown quickly, and in our second year we are proud to have Bianchi join us as our presenting sponsor” says Cameron Jackson, director of the event.

The ride is geared toward riders of all abilities with 10, 29, 64, and 102-mile courses, taking in Orange County’s network of bike paths, canyon roads, and beautiful Pacific Coast highway. The 64 and 102-mile courses offer a chip timed hill climb section up OC’s Santiago Canyon, with KOM prizes and jerseys awarded to the top riders.

“As an Italian company, we are really excited to team up with the OC Gran Fondo to showcase our brand.” says Bianchi National Sales Manager Jim Stevenson. “This event offers us a terrific opportunity to support cycling on a level that a large majority of riders can relate to. And it’s a great opportunity to showcase our C2C line of bikes, like the Infinito, which are geared toward Gran Fondo riders."

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